top of page
​
​
Blog Blog Brand (dot) Blog
Semi-regular dispatches from the world of billboards, banner ads and creative briefs
Ben
Feb 7, 20245 min read
Reddit: a home for superb owls, and the best possible online community for now
Takeaways: In the run up to its IPO, Reddit faces criticism from users for selling out, and skepticism from investors for its lack of...
0 comments
Ben
Dec 20, 202310 min read
2023 becoming 2024
Turning and turning in the widening gyre The falcon cannot hear the falconer; Things fall apart; the centre cannot hold… - from The...
0 comments
Ben
Sep 11, 20234 min read
The strongest brand loyalty on the Internet: Dish soap and a scrubber
Takeaways: Brands people return to must offer consistent quality, benefit from being affordable, and require repeat usage. Being...
0 comments
Ben
May 1, 20237 min read
Ralph Lauren: going woke or going broke
Takeaways: Billboards force brands to focus on a simple message that reinforces their essential values. This Ralph Lauren ad is an...
0 comments
bottom of page